Fruit Day / 天天果园

SAMPLE PRODUCTS

HARD DATA

NUMBERS

ANNUAL GMV (Gross Merchandise Volume)CNY 0.5 billion
MONTHLY ACTIVE USERS0.4 milliion

COMPANY DETAILS

ORIGINChina
FOUNDED2009
LISTEDPrivate
WEBSITEwww.fruitday.com
REGIONAL HQShanghai
CHINA HQShanghai
FOUNDERWang Wei
CEO (CHINA)Wang Wei

SOFT DATA

Fruit Day is a modern Online platform providing Fruit and groceries. Before converting to Online, Fruit Day ran a traditional fruit shop, so brings 30 years of F&B experience to the table. They select fruits globally and build up direct supply platforms between the place of production and consumers. Fruit Day also has their own cold storage and cold chain logistics to ensure convenient and quality home delivery all year round. Their main products are high-end fruits and fresh food both domestic and imported. Fruit day engages in direct purchasing with international suppliers and has strong relationships with large fruit companies such as Zespri and Sunkist. Fruit Day bought Citysuper shares and took over the fruit section in Citysuper in March, 2017.

Fruit day engages in direct purchasing with international suppliers and has strong relationships with large fruit companies such as Zespri and Turners & Growers. They have set up a 2-hour delivery logistics system. JD will provide logistics system support for Fruit Day to help expand the national market.

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