SOFT DATA
MissFresh is a mobile E-commerce platform that offers delivery services of fresh produce within one hour, including fruits, vegetables, dairy products, meat, beverages and drinks, and other daily dining and living items. The platform currently covers 20 cities, including first tier cities such as Beijing, Shanghai, Guangzhou and Shenzhen.
In Sep 2019, MissFresh announced that it had raised $450m from investors, including Goldman Sachs and Tencent Holdings, which would be used to continue developing MissFresh's supply chain, cold chain logistics infrastructure and its smart retail technology. It was also revealed that the company planned to set up 10,000 front-end warehouses in 100 cities across China.
