SOFT DATA
The company operates two large scale frozen dough factories in Taiwan and Shanghai. CDF Group also operates a chain of bakeries and cafés in Beijing, Shanghai, Hangzhou, Shenzhen and Taipei. They offer speciality items such as gourmet hand-made Belgium Chocolates and traditional Moon Cakes, though their biggest seller is croissants.
Croissants de France also offer delivery through their website www.9izone.com. This system also means that croissants are baked on site to communicate to customers the freshness of the product through the smell. As well as operating their own stores, CDF also provide quick-frozen dough, pre-baked goods and other roasted products to HORECA chains. CDF puts a big emphasis on educating and investing in staff and outlets to increase sales.They have a smaller selection than other Chinese bakeries and sticks to the classics but are always keen to innovate. They operates from a centralised kitchen and frozen dough factory with an impressive frozen distribution chain that offer OEM. CDF runs its outlets by two approaches - direct run by CDF or via franchise.
