INTERCONTINENTAL HOTEL GROUP / 洲际酒店集团

MAIN BRANDS IN CHINA

HARD DATA

NUMBERS

TOTAL OUTLETS470
INTERCONTINENTAL50
CROWNE PLAZA81
HOTEL INDIGO6
HUALUXE10
REGENT2

COMPANY DETAILS

ORIGINUK
FOUNDED1777
LISTEDListed
WEBSITEwww.ihg.com.cn
REGIONAL HQShanghai
CHINA HQShanghai
FOUNDERJuan Trippe
CEO (CHINA)Keith Barr

SOFT DATA

Intercontinental Hotels Group (PLC) is a global chain with its headquarters in Denham, United Kingdom. It is also the largest hotel group in the world based on total number of rooms (883,563)with 59,03 properties in over 100 countries. The group has three regional offices; Americas, Europe, Middle East, East Asia and Africa and Greater China. The group entered China in 1984 and have properties in over 130 cities in China. The group manages 490 properties that are already open for business and 393 properties are in preparation. When comes to Food and Beverage, the group prefers a more solution based product or services as it could facilitate a smooth implementation when it plugs it into their corporate structure.

ANALYSIS & PURCHASING INSIGHTS

  • The bulk of IHG’s F&B business and volumes are within the 4 star brands (Holiday Inn and Crowne Plaza)
  • Western and Chinese F&B purchasing decisions are split into 2 separate group F&B directors.
  • Individual GMs/owners often refuse corporate purchasing directives, as a result 50-60% conversion rates from corporate directives is common with IHG.
  • “Hotel Ready” is a term the group uses to talk about a concept being ready to “plug in” In relation to F&B this means that they are looking for not only product’s but solutions that can be plugged into their corporate structure offering a smooth implementation.

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