SOFT DATA
Sunmile is a large chain company specialising in baked goods production and sales with two large-scale production centres in Xiamen and Fuzhou. Sunmile want to advocate a philosophy of life and beauty – a ‘sunny life.’ Sunmile stores are typically small and clean, with a low price point and their products tend to be sweet which suits the taste of southern area of China, like Fujian. Sunmile won the Fujian Province and the National Excellent Food Evaluation Gold Award. Headquartered in Xiamen of Fujian province, Sunmile has its major footprint in cities in Fujian Province and also also deevloped to other places including Beijing, Tianjin, Jiangxi and Anhui with over 3000 employees.